Action Gear is South Africa’s leading online outdoor gear expert. When we started in 2010 we were the first people in SA to bring in the GoPro cameras and we were also one of the first to start selling the DJI Phantom drones online in South Africa. We’ve been doing this for a long time and we absolutely love it! Action Gear started off as a lifestyle business with big ambitions; we wanted to play with the awesome gear that we sell and we wanted to grow it into a sustainable business. Some of the awards which we won over the years make us think that we’re doing something right.

Our office is full of outdoor enthusiasts who mountain bike, ride GS’ers, trail run, sky dive, downhill MTB and more. We’re not your average eCommerce company as we are super passionate about the stuff we sell because we want to use it ourselves. Each Friday there’s a dash to shotgun any available demo GoPro’s, drones, GPS sports watches or anything else available.

We’re blessed to be in a line of work were we sell cool stuff to cool people – yes that’s you! Our customers are more often than not people just like us who are excited about new tech and how they can use it to get more joy from the outdoor activities which they love! That is what makes us get up each morning and we just love it!

If you’re in the market for any sort of drone, a GoPro type action camera, GPS sports watch or helmet comms or just about any outdoor electronic then you’ve come to the right place. Some of our top brands which we sell online include: DJI drones, GoPro camera, 360 Fly 360 degree cameras, Drift action cams, Parrot drones, Sena helmet communications, Power Traveller power banks, 3rd party GoPro accessories and all the leading Sport Watch brands like Garmin, Suunto, Polar and TomTom.